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During Michaelmas Term you are required to construct and monitor a portfolio of assets using the StockTrak software. You will have at its disposal $1 million and should include a minimum of 25 assets (for the purposes of this exercise I would suggest mainly equities).

Once registered you can begin trading and constructing your portfolio. Any trading should be executed with the agreement of the rest of your group.

You are required to submit a report on your portfolio at the end of term (see details below). The report should cover issues such as:

• The objective of the portfolio and the approach to investing that underpins it.
• The method and rationale for choosing the particular assets that comprise the portfolio (it would be useful to keep some notes at the time of trading to help you with this).
• Consideration of the risk associated with the assets and the portfolio as a whole.
• The performance of the portfolio during the period in which it is active (you might consider the choice of an appropriate benchmark to compare it with).

MARKING GUIDELINES

Performance in the summative assessment for this module is judged against the following criteria:

• Relevance to question(s)
• Organisation, structure and presentation
• Depth of understanding
• Analysis and discussion
• Use of sources and referencing
• Overall conclusions

GRADING CRITERIA

Grade Descriptors for Undergraduate Summative and Formative Assessment

Class	Mark(%)	Descriptor
First	86-100	Exemplary. Exceptional work showing insight into the topic; reflects a complete grasp of knowledge and understanding. Such work is only rarely encountered.
76-85	Outstanding. Comprehensive knowledge of the topic, showing depth of understanding with evidence of judgement in selection and critical analysis of relevant material. Logically structured and clearly written.
70-75	Excellent. Detailed knowledge of the topic, with evidence of judgement in selection and critical analysis of relevant material. Well written with good structure. Minor errors acceptable if compensated by excellence in other areas.
Upper Second	65-69	Very Good. Displays good knowledge and thorough understanding of the topic with evidence of broader understanding informed by wider reading. Less critical grasp of the subject than evident in a First Class answer.
60-64	Good. Reasonably good knowledge and understanding, but little evidence of critical assessment or analysis. Coherent presentation but less well-structured than seen at higher grades.
Lower Second	55-59	Adequate. Sound general knowledge of the subject as taught but lacks evidence of broader understanding. Presented in a satisfactory framework with relevance to the topic retained throughout.
50-54	Fair. Adequate, except that the work may be rather thin or unimaginative, missing some key points or lacking in clarity.
Third	45-49	Weak. Exhibits defects such as: factually correct, but at an elementary levelor a narrow selection of material with significant omissionsor significant errors of fact or understandingor muddled; lacking cohesion and direction, or a misguided selection of material.
40-44	Poor. Typically includes several and sometimes significant defects and is thus barely acceptable. May include very short answers that nevertheless include key points.
Fail	35-39	Very poor. A very thin piece of work containing evidence of only rudimentary knowledge of the topic.
30-34	Extremely poor. The work demonstrates little relevant knowledge and/or understanding of the subject.
20-29	Clear fail. Work that misses major elements of the knowledge base. Deserves recognition for making an effort to answer the question or address the essay title, but shows very little evidence of knowledge or understanding.
10-19	Serious fail. Significant inability to engage with the question or essay title. Marks are awarded within this range for overall presentation, the odd relevant word in context but negligible evidence of knowledge or understanding.
0-9	Outright fail. Work of very little or no value, or disqualified due to lateness, plagiarism or other disciplinary offences.

Attention：

1. you can refer to any material you can find but not copy them.
2. No maximum and minimum number of words limitation, but surely you have to discuss all of the questions properly and sufficiently to get a decent score.
3. You are expected to hand in your work in one month from today.

Your friend wants to set up a foreign trade company to sell clothes, but he/she doesn’t know what kind of company to set up. He/She is good at cooperating with people and has many good friends. They are also rich, but he/she does not want to assume unlimited responsibilities. In addition, he/she did not know what kind of risks and difficulties there would be in foreign trade sales, especially when dealing with merchants from other countries. In particular, he/she did not know how to settle accounts and what the rights and obligations of both parties were..

He/She heard that you have learned international business law and have professional knowledge in this field. He/She would like to ask you the following questions:

1. What kind of enterprise should he/her establish? How to protect his/her equity among shareholders? How to control the company as a boss?

2. He/She knows that it is better to sign a contract to stipulate the rights and obligations among shareholders. What is the type of contract? What kinds of liabilities and remedies there being in contract law?

3. Please share him/her some differences when doing international business compared to the domestic trade.

4. If he/she is making a contract with a Chinese，what kind of International Trade/Commercial Term(Incoterm) would you like to recommend to choose and tell her/him why.Also please list the rights and duties of him/her and the other party under this kind of  International Trade/Commercial Term(Incoterm)?

Assessment Brief – Academic Year 2020/21

Module Code	ARTD1107	Assessment Type	Illustrated Report
Module Title	Introduction to business	Weighting	100%
Module Leader	Pascal Matthias	Module Leader Email
Launch Date	05/10/20	Word Count	2500
Submission Date by 11.59pm (UK Time)	15/01/21	Feedback to Students Date	4 Weeks from hand in date.
Method of Submission	Turnitin on Blackboard

ARTD1107 INTRODUCTION TO BUSINESS

ASSIGNMENT BRIEF

Choose an international fashion retailer or brand from the below list.  Undertake detailed research into this company and construct a 2500 word illustrated report demonstrating your understanding of core marketing theories. Research must include reference to academic journals, industry publications, textbooks and some form of primary research; i.e. observational research/comparative shopping. Work must be written following academic referencing standards of the Harvard system.

The list of international retailers or brands you may research are as follows:

1. Burberry (UK)
2. Bosideng (China)
3. Zara (Spain)
4. Gucci (Italy)
5. Peacebird (China)
6. Nike (US)
7. Urban Revivo (China)
8. Uniqlo (Japan)

The report should include the following:

1. Undertake a PESTLE analysis. This MACRO analysis will explain factors outside of the brands control, which impact on the business.

2. MICRO analysis: Customers, competitors, suppliers, distribution and channels

3. Explain how the brand could segment its consumer markets (market segmentation) and evidence your understanding of the brand’s target market strategy. Ensure you include an illustrated customer pen portrait.

4. Construct a brand-positioning map, illustrating competing brands in the market. Provide an explanation of what insight this perceptual mapping gives the brand or retailer.

5. Examine the fashion marketing mix (4P’s) and brand strategy of your chosen brand or retailer.

5.1 Product: Analyse the brand’s product strategy by reviewing the product mix (product portfolio), you may do this diagrammatically.

Explain how ‘product’ is a key element in the overall market offering andexplain the differing product attributes that impact on branding.

Choose one product sold by the brand and complete a product comparison exercise with one other key competitors’ products.

5.2 Price: Identify and explain the brands pricing strategies. Explain how your chosen retailer/brand can justify charging different prices for different products within their product ranges.

5.3 Place: evidence: Identify the channels of distribution used by your company, you may wish to use a diagram to illustrate this; evaluate the store and digital environment strategy and how it may be affected by emerging retail trends.

5.4 Promotion: Describe the methods used for promoting the brand or through an illustration of the promotional strategy. You may wish to include some visual examples to support your analysis.

6. Examine ONE of the fashion marketing extended mix (People, Process or Physical Evidence) and brand strategy of your chosen brand or retailer.

6.1 People: Customer facing staff are an important interface between the

brand/retailer and the customer. Outline the importance of customer

service and provide examples of how your brand/retailer demonstrates this.

6.2 Process: Describe how efficient processes impact on the customer experience. Outline some of the actions your brand/retailer has taken in this area.

6.3 Physical Evidence: Explain why physical evidence is increasingly becoming important within the marketing mix. Provide one example of how your chosen brand/retailer is demonstrating this. Please include visuals if you wish to support your analysis.

7. Branding: Describe the fashion brand; its identity and values. Evaluate the brand position in relation to the key competitor that you have identified.

RESOURCES

Please refer to the module handbook for all other module information available on your Blackboard module site.

E: Learning Blackboard http://blackboard.soton.ac.uk

MAIN CORE TEXTS

Posner H (2015), Marketing Fashion, Laurence King

Jackson T & Shaw D (2009) Fashion Marketing, Palgrave

Suggestions for Preparatory/Background Reading

Any additional reading that may include academic journals can be viewed, downloaded or printed by accessing the library search systems (WebCat or Delphis) from any University Mac or PC. It may also be on your weekly plan on blackboard. You will be instructed each week

Journals/Websites

Journals via Emerald Insight online

Journal of Product and Brand Management

Brandchannel.com

Journal of Visual Communication

Journal of Fashion Management and Marketing

Digital Resources

Retail week

Drapers

Keynote

Euromonitor

WARC

Businessoffashion.com

Fashionandmash.com

Lsnglobal.com

Econsultancy.com

Brandrepublic.comTrendwatching.com

Module code	ARTD1107		A.Knowledge and Understanding Having successfully completed the module, you will be able to demonstrate knowledge and understanding of:
Module Title	Introduction to Business		B. Subject Specific Intellectual and Research Skills Having successfully completed the module, you will be able to:
Module Leader	Pascal Matthias		C. Transferable and Generic Skills Having successfully completed the module, you will be able to:
Assessment	1 (100%)		D. Subject Specific Practical Skills (optional to modules) Having successfully completed the module, you will be able to:
Assessment Type	Illustrated report (-2500 words)		E. Disciplinary Specific Learning  Outcomes (optional to modules) Having successfully completed the module, you will be able to:
Ref	Outcome	First Class	Second Class (Higher)	Second Class (Lower)	Third Class	Fail
		100-80	79-70	69-60	59-50	49-40	39-0
A1.	Fashion business management concepts and theories and an understanding of marketing principles;	Exceptional awareness of key principles and practices in your professional discipline.	Comprehensive awareness of key principles and practices in your professional discipline.	Very Good awareness of key principles and practices in your professional discipline.	Sound awareness of key principles and practices in your professional discipline.	Basic awareness of key principles and practices in your professional discipline.	Little or no awareness of key principles and practices in your professional discipline.
A2.	Introductory knowledge of organisations, markets, consumers, marketing, products, and pricing in the   fashion industry.	Excellent familiarity with subject-specific, cultural and academic discourse.	Comprehensive familiarity with subject-specific, cultural and academic discourse.	Very Good familiarity with subject-specific, cultural and academic discourse.	Consistent familiarity with subject-specific, cultural and academic discourse.	Satisfactory familiarity with subject-specific, cultural and academic discourse.	Poor familiarity with subject-specific, cultural and academic discourse.
B1.	Explain the fashion marketing mix and its application to the marketplace;	Very clear evidence of ability to review work from different perspectives	Consistent evidence of ability to review work from different perspectives.	Clear evidence of ability to review work from different perspectives.	Adequate evidence of ability to review work from different perspectives.	Satisfactory evidence of ability to review work from different perspectives.	Inadequate evidence of ability to review work from different perspectives.
B2.	Demonstrate your ability to select, analyse and evaluate business data from a variety of sources.	Outstanding analysis of sources and resources, extract what is useful and demonstrated ability to use it	High degree of analysis of sources and resources, extract what is useful and demonstrated ability to use it.	Very Good analysis of sources and resources, extract what is useful and demonstrated ability to use it.	Good analysis of sources and resources, extract what is useful and demonstrated ability to use it.	Rudimentary analysis of sources and resources, extract what is useful and demonstrated ability to use it.	Very little analysis of sources and resources, extract what is useful and demonstrated ability to use it.
C1.	Communicate ideas in oral and written formats;	Excellent communication skills appropriate to a range of audiences	High degree of communication skills appropriate to a range of audiences.	Clear evidence of communication skills appropriate to a range of audiences	Competent communication skills appropriate to a range of audiences	Basic communication skills appropriate to a range of audiences	Underdeveloped communication skills appropriate to a range of audiences
C2.	Identify, select and draw upon a variety of printed and digital sources;	Very highly effective selection and use of resources	Highly effective selection and use of resources.	Consistently effective selection and use of resources	Competent effective selection and use of resources	Basic selection and use of resources	Incomplete selection and use of resources
C3.	Manage your workload to set deadlines.	Exceptional time management, planning and organisation skills	Excellent time management, planning and organisation skills.	Well-developed time management, planning and organisation skills	Sound time management, planning and organisation skills	Some evidence of time management, planning and organisation skills	Poor time management, planning and organisation skills

Late Penalties: Any part of your assessment submitted after the deadline will be subject to the standard University late penalties (see below), unless an extension has been granted, in writing in advance of the deadline.

University Working Days Late:	Mark:
1	(final agreed mark) * 0.9
2	(final agreed mark) * 0.8
3	(final agreed mark) * 0.7
4	(final agreed mark) * 0.6
5	(final agreed mark) * 0.5
More than 5	0

Attendance: All full-time students are required to attend University for the duration of their programme each year, and to attend for such additional periods of study as may be required by the regulations of the programme of study that you are enrolled. The University Attendance Regulations are available from the University Calendar: http://go.soton.ac.uk/9xp

It is anticipated that students will only miss teaching sessions due to circumstances beyond their control such as illness, medical appointments, or other problems which must be dealt with immediately. Out of courtesy you should email the Module Leader for sessions you miss (preferably beforehand) to explain the reasons for absence (and you should copy to your Personal Academic Tutor any such correspondence).

A register of attendance may be taken in certain teaching sessions, and if your lack of attendance is cause for concern, we will contact you and ask you to contact your Personal Academic Tutor.

Unreported and sustained absence may seriously affect your learning capability and may result in you being withdrawn from your programme.

Special Considerations: If you believe that illness or other circumstances have adversely affected your academic performance, information regarding the regulations governing Special Considerations can be accessed via the Calendar: http://go.soton.ac.uk/9xo

Extension Requests: : Extension requests along with supporting evidence should be submitted to the Student Office as soon as possible before the submission date. Information regarding the regulations governing extension requests can be accessed via the Calendar: http://go.soton.ac.uk/9xo

Academic Integrity Policy: Please note that you can access Academic Integrity Guidance for Students via the Quality Handbook: http://go.soton.ac.uk/bxo

Please note any suspected cases of Academic Integrity will be notified to the Academic Integrity Officer for investigation.

References: You should use the Harvard style to reference your assignment. The library provide guidance on how to reference in the Harvard style and this is available from: http://library.soton.ac.uk/sash/referencing

Programme Title	BA and FdA HTM1
Module Title	Travel Geography
Module Code	1640
Assignment Title	Infographic Map
Level	4
Weighting	50%
Lecturers	Valentina Basile Sasa Bobic
W/C Hand Out Date	23/11/2020
Due Date	By 17:00 on 22/01/2021
Feedback Post Date	19/02/2021
Assignment Format	Infographic
Assignment Word Count	n/a
Presentation Duration	n/a
Module Learning Outcomes covered in this assignment	3 Examine the challenges facing destinations within a competitive environment;  4.  Assess the key criteria for sustaining successful     destinations.
Submission Format (include ATS key for hard copy submission	e-Submission	Individual
ATS Code	Click here to enter text.

Assignment Task

Using ONE of the destinations considered in CW1 (or any other destination of your choice), create an infographic map which highlights the strengths and challenges associated with the destination in a competitive international environment. 

Your infographic should include the following information:  

1. Key airports in the destination and relevant facts related to these such as: yearly passenger numbers
2. Key attributes of the destination.  These could include: natural or man-made attractions which encourage tourism; availability of tourist accommodation such as hotels and resorts; range of tourist packages such as all-inclusive deals; any other appropriate features relevant to the destination. 
3. Key challenges affecting the destination.  These could include: relevant PEST factors; accessibility issues between the destination and key source markets; capacity issues at the key airports; environmental issues; or any other challenges you feel are relevant.  Present in a table on your infographic map writing no more than 100 words. 
4. A reference list showing the sources used. 

Task Guidance

For guidance on this assignment, please access the assignment vodcast available through Canvas.

Grading Guidance:

1. Key airports in the destination and relevant facts related to these such as: yearly passenger numbers (10%)
2. Key attributes of the destination.  These could include: natural or man-made attractions which encourage tourism; availability of tourist accommodation such as hotels and resorts; range of tourist packages such as all-inclusive deals; any other appropriate features relevant to the destination.  (30%)
3. Key challenges affecting the destination.  These could include: relevant PEST factors; accessibility issues between the destination and key source markets; capacity issues at the key airports; environmental issues; or any other challenges you feel are relevant.  Present in a table on your infographic map writing no more than 100 words. (40%)
4. A reference list showing the sources used. (10%)

Overall Infographic professional look and creativity (10%)

General Assignment Guidance

TEAMWORK AND ITS ASSESSMENT	Should this assignment require you to work as part of a team, you will receive an individual grade based upon your performance as well as personalised feedback. The module leader will explain how your individual grade and feedback will be determined.
Importance of Word Counts and Presentation Timings	Assignment word counts and presentation timings should always be observed. Ignoring a word count increases significantly the risk of your work losing marks because it lacked structure, flow, focus and clarity. Timings must be observed for assessed presentations for the same reasons.
E-submission	http://www.ucb.ac.uk/handbook/academic-matters/assessment-issues.aspx
Cut-off date for late work	http://www.ucb.ac.uk/handbook/academic-matters/assessment-issues.aspx
Grading criteria	http://www.ucb.ac.uk/handbook/academic-matters/assessments-fairness-and-marking.aspx
Plagiarism	http://www.ucb.ac.uk/handbook/academic-matters/plagiarism.aspx
Extenuating Circumstances	http://www.ucb.ac.uk/handbook/academic-matters/assessments-if-things-go-wrong.aspx
UCB Referencing Guide	https://portal.ucb.ac.uk/download/referencing/referencing-guide.pdf   https://portal.ucb.ac.uk/download/referencing/referencing-guide-quick.pdf
General Academic Guidance	https://portal.ucb.ac.uk/#/case

Read the play Water by the Spoonful. This play has a wide range of characters and experiences. Write a 700 word paper answering;

1.    What issues are part of the ethnic and minority studies?  

2.    What issues in the play represent concerns we’ve had in other plays?

You will find 2 parts attached for the play, read them and get familiar with the material. 

There are also 4 other documents(2 page readings) attached that will need to be read in order to be able to answer the 2nd question.

“According to child development specialists, one of the most accurate ways to learn about children is to observe them in daily activities” (Wortham, 2012, p. 117).  Among the many types of observation discussed in Chapter 5, anecdotal records, running records, time sampling, and event sampling are widely used in schools and centers across the nation.  For this discussion, you will begin to develop a plan for the observation types you will use in your written assignment this week, which involves the observation of an actual child.  Here is what you are asked to do:

1. Choose either anecdotal or running records.  Describe the record type and explain its characteristics.  Discuss whether you will be observing social/emotional development, physical development, cognitive development, or language development (choose one), and what the purposes are for assessing that domain.
2. Next, choose either time sampling or event sampling.  Describe the sampling method and tell what its characteristics are. Discuss whether you will be observing social/emotional development, physical development, cognitive development or language development (choose one that is a different domain from above) and what the purposes are for assessing that domain. 

Attached is an example of the anecdotal and running record as well as the time and event sampling.

Here is a video to assist you with this discussion this, all about the observation process:

The Center for Early Childhood Education [EarlyChildhooldVideos]. (2013, January 30). Observing young children [Video file]. Retrieved from http://www.youtube.com/watch?v=t1Xtr3RKjGc

Hardman, M.L., Drew, C.J., & Egan, M.W. (2011). Human exceptionality: School, community, and family. (10th edition). Boston, MA: Houghton Mifflin Company.

Kostelnik, J., Rupiper, M., Soderman, A., & Whiren, A. (2014). Developmentally appropriate curriculum in action. Upper Saddle River, NJ: Pearson Education.

Morrison, G. (2009). Early childhood education today. Upper Saddle River, NJ: Pearson.

Wortham, S.C. (2012). Assessment in early childhood education. (6th edition) Upper Saddle River, NJ: Pearson (Required Text)

What positive and negative aspects of community are most enhanced by the internet, and how can it serve to include or exclude people?

The Global Business Strategy Course Exam：Case study about Ricoh Canada Inc. (RCI)

Assisted suicide for the terminally ill is a humane practice in a civilized society.